Patsy Grimaldi, the founder of Grimaldi's, learned to make pizza at his uncle Patsy Lancieri's pizzeria in 1941 at age ten. He eventually opened his own restaurant, Patsy's Pizzeria, in Brooklyn. Grimaldi originally planned to build it in Manhattan. However, he believed that coal-fired brick ovens produced the best pizza, and it was illegal to build new coal ovens in Manhattan. As a result, he moved to the current location under the Brooklyn Bridge. Eventually, Grimaldi sold the naming rights to a corporation and had to change the name of his restaurant to Grimaldi's.